Brand Identity Development, Web Design; Collateral
2015-2017
Unified Grocers, the largest retailer-owned wholesaler in the western United States, served over 3,000 retail stores, achieved annual sales exceeding $4 billion, and boasted a membership of over 500 co-op members and customers. This nationally recognized brand was looking for a brand refresh
Commissioned by SUPERVALU, a Fortune 500 company in the food industry, I undertook the design of the development of corporate materials, ad campaigns, photography projects, video production, and weekly, bi-weekly + monthly sales guides.
Generating 105m in retail sales annually I undertook the creative direction of Unfied Grocers Sell-abration. Collateral for this project included but was not limited to: attendee and exhibitor badges, custom tradeshow floor layout visualization, over 100+ indoor and outdoor installation, and much more
